Wine has always been a category for which I love creating art. Last June I was asked to create a new merlot label. It was a very focused project and one that I was very grateful for. It was one of the few projects that I worked on during the lockdown and it really helped keep my mind positive. It was very peaceful exploring the delicacy of wings, the design of the filagree, and the iconic ‘A’.
I’ve posted a few product shots as well as some of the work-in-progress below. Lots of experimentation with ink, watercolor, resist, digital, etc. I love working on projects that I really don’t know how to technically “pull off” but somehow find my way to where I need to go. A fun project and as always a great collaboration with the wonderful people at Gallo.